Logo

Mid-Atlantic came to Blue Ocean Ideas with virtually no consumer identity. What they did have was a successful company and loyal clients. Blue Ocean Ideas started by giving Mid-Atlantic a complete identity package that took them to the next level.

Website

Next, we created a website that was completely client-focused. Mid-Atlantic's clients can use that website for to help them with their jobs everyday. It's a great example of content marketing… and the whole package looks beautiful too!

About

Mid-Atlantic Coatings is an industrial supplier and manufacturers representative for major national brands. Mid-Atlantic serves their clients by acting as a consultant before and after the sale. They protect the interest of their clients (often architecture firms) by making sure the parts of the project that involve Mid-Atlantic products are handled flawlessly. It's one of those true value-added situations.

The field is highly technical. Often architects have a hard time finding and using the information they need as they write the specifications for their building projects. Now that Mid-Atlantic Coatings helps them with that online, it is a huge win for everyone.